\r\n U12 \u2013 More Strategies for Entrepreneurs \u2014 Part I\r\n0:02\r\nAll right, so it\u2019s recording now.\r\n0:05\r\nSo what we\u2019re going to talk about is ways where you can create more cash flow for yourself.\r\n0:11\r\nI don\u2019t care if you\u2019re already in a business or an activity, or whatever it is that\u2019s maki… <\/div>\r\n
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U12 \u2013 More Strategies for Entrepreneurs \u2014 Part I
\n0:02
\nAll right, so it\u2019s recording now.
\n0:05
\nSo what we\u2019re going to talk about is ways where you can create more cash flow for yourself.
\n0:11
\nI don\u2019t care if you\u2019re already in a business or an activity, or whatever it is that\u2019s making some money, or you\u2019re just starting cold or want to do something new.
\n0:19
\nIf you\u2019re starting cold, a lot of times.
\n0:23
\nNot that you have to do it this way, but a lot of times, I show people how to do things without starting with much money.
\n0:30
\nIt\u2019s not the easiest way, and in the long term, it doesn\u2019t turn out to be usually a pretty big enterprise. Now, you could start from nothing and make millions of dollars.
\n0:39
\nI mean, there\u2019s plenty of examples of that. And I\u2019ve done that.
\n0:44
\nMost of the time, I\u2019m able to show people just the basics of how to get going and eat, I have an objective, when I\u2019m working with somebody, so it works like this.
\n0:53
\nMy goal is to show someone and help them through a process of a 90 day period, where he or she can make another $2000 a month, and it\u2019s usually about there.
\n1:03
\nAnd after that, once you see how it works, you usually can make more money. You\u2019ll see how that works.
\n1:10
\nSo, there\u2019s some tools. I\u2019m going to explain how, how they work.
\n1:12
\nBut it\u2019s a, it\u2019s a really a matter of just thinking about more like creatively. What would appeal to you? Or what you have a proficiency.
\n1:21
\nAnd so, the people that are going to come here, probably in about an hour, there, they are already prepped. I told them.
\n1:28
\nThink of what it is you love to do.
\n1:31
\nAnd think about what you\u2019re proficient. And now, hopefully, they\u2019re the same.
\n1:34
\nAnd if not, that\u2019s fine.
\n1:36
\nIf, I mean, I remember I talked to 1 person 1 time, and he really, honestly didn\u2019t have any interest in anything, and its proficiency was so varied. It didn\u2019t matter.
\n1:47
\nSo what we\u2019re left with is real estate.
\n1:49
\nNot to say that real estate is boring but that\u2019s a goto, if you have to, you know, if you have to come up with something.
\n1:55
\nUm, Tyler, did you want it? Did you want to ask?
\n2:00
\nDid you want to say something?
\n2:06
\nOK, I\u2019ll just read it out, but you\u2019re welcome to join in. You can, you can ask me something.
\n2:11
\nOK, Alright, so, um, I\u2019m speaking generally here.
\n2:20
\nGo ahead, if you want to ask something.
\n2:24
\nIs your mic on?
\n2:26
\nMake sure your eye microphone.
\n2:30
\nIf you need to use chat.
\n2:34
\nSo, yeah, if we can\u2019t really come up with something that appeals to you, we can look at real estate, and there\u2019s 20 different ways to get into real estate.
\n2:41
\nIt does, it is easier to start with money, and I\u2019m talking about $2000 to $10000. If you came into me with $200,000, and asked about getting into a new business to make more money, that\u2019s usually not what I deal with. I mean with that, with $200,000, you could do some really amazing things. You don\u2019t need $200,000 to make $5000 a month, or 10000, or $20,000 a month.
\n3:06
\nYou can start with $2000 or one thousand dollars. Sometimes you can start with $50.
\n3:12
\nIt\u2019s not like probably what you get from the movies and things like that.
\n3:16
\nAnd anyways.
\n3:19
\nSo real estate is a goto, if you don\u2019t really have anything else, but the other one that I like is, you can even see examples of this. I can show you what I\u2019ve done. And I\u2019ll give you two examples.
\n3:27
\nI know I\u2019ve discussed this with some of y\u2019all on the phone, but, um, one example of make a ways to make more money would would include writing a book, which sounds daunting.
\n3:39
\nNow, most people don\u2019t think about writing a book as make a way to make money, but I\u2019ll explain how that works.
\n3:44
\nAnd, um, yeah, writing a book.
\n3:49
\nI\u2019ll give an example. So let\u2019s say I have an area of knowledge. I was talking to someone yesterday and she told me she briefly told me a rundown of her life story. It was quite interesting. And I really, just my first thought, was, wow, she could write a book, Literally, she could write a book on that. People like to read about other people\u2019s lives.
\n4:05
\nYou can write a book as a biography, and sell it and do pretty well.
\n4:10
\nBooks, I think, are good to be used for promotion, not so much to make money in themselves, unless you\u2019re such a super writer, that you know you have a publisher and this sort of thing. You don\u2019t really need a publisher, either, because what you really need is marketing, because a publisher does marketing. So let\u2019s say I wanted to make a little bit of money, and I had an area of expertise that seemed to be popular.
\n4:30
\nI\u2019ll give an example.
\n4:31
\nOK, so here\u2019s here\u2019s a really good example A friend of mine was telling me that he Googled subjects on the internet.
\n4:41
\nThere\u2019s a there\u2019s something called Google Google Analytics I believe I don\u2019t think I\u2019m misquoting this but there\u2019s some software that lets you figure out which keywords are getting the most searches on the internet.
\n4:52
\nSo he did that and he found something that he could relate to which was scrapbooking how to create a scrapbook.
\n5:00
\nSo he got an outline together on this. And he gave it to a person in, I think she was in Puerto Rico and this person.
\n5:08
\nFor a small amount of money per page, we\u2019ll actually write a book.
\n5:13
\nSo this may answer a lot of your questions or solve some of your reservations about writing a book and make you realize that maybe everybody should be writing a book.
\n5:22
\nAnd yeah, it\u2019s like you would think the market saturated. But look at the exercise equipment market, it\u2019s billions of dollars. And there\u2019s still new equipment coming out.
\n5:29
\nAnd each of each piece of equipment that\u2019s branded and marketed is carving out a little niche. And it\u2019s probably worth $100 million or $10 million. So there\u2019s plenty of money out there if you just marketed properly.
\n5:40
\nSo anyways, he had this person write the book, and she wrote it. I don\u2019t know how long it took her, maybe a couple of months.
\n5:45
\nI don\u2019t know how many pages, but basically paid around $400.
\n5:49
\nAnd then he sold it. He put it on the internet to sell, I think, you must have listed on Amazon, which takes about a week to do everything on Amazon. You can get a book on Amazon. You can get a book at Barnes and Noble within a month.
\n6:00
\nYou can get a book on the shelf in about a month.
\n6:04
\nBut anyways, I don\u2019t think he even did that.
\n6:06
\nSo he marketed this thing and from what I understand, he made about $35,000 or maybe a little bit more than that, on this stupid scrapbooking book.
\n6:15
\nDid he had someone else, right?
\n6:17
\nAnd of course he took credit for it. He owned the copyrights and it wasn\u2019t original work.
\n6:22
\nIt\u2019s a popular subject, so that\u2019s just an example.
\n6:24
\nSo I mean, for a lot of people, 35,000 gets you a few months of your living expenses, you know.
\n6:29
\nAnd it probably took him maybe, let\u2019s say, 10 hours of his time.
\n6:34
\nAnother example is something I just did recently, which I\u2019ve shared with some of you, which is that the book that I titled, Steak and Whiskey For Breakfast Breakfast, which has to do with salt water fasting, and I, I put together a larger book, but I I wrote a 10 page promotional book so I can get something out.
\n6:51
\nAnd I publish it at Meg Cloud.
\n6:53
\nI like Mag Cloud because it\u2019s very simple to set up a payment system, so I just put my PayPal address in there and and it\u2019s done. It wasn\u2019t very complicated.
\n7:02
\nMcLeod was pretty easy to use. The formatting system is pretty easy to use.
\n7:05
\nThe software is, so I\u2019ll spell it for its M a G C L O U D dot com.
\n7:11
\nSo mccloud allowed me to publish steak and whiskey for breakfast if you Google that. Mag Cloud does a good job of making it place higher in the search engine. So you\u2019ll, you\u2019ll see it. You click on it. And I just put a free PDF version, and if you want the paper version, it\u2019s a few bucks for that.
\n7:27
\nUm, So what?
\n7:29
\nI\u2019m, What I have also is a book, the same book, but the same title, but the book I\u2019m working on right now is 120 pages.
\n7:37
\nAnd a lot of the content I obtained from just the internet. So right now I can\u2019t publish it, because it\u2019s really plagiarized. All I\u2019ve done is collect information. Some of it\u2019s mine.
\n7:47
\nBut I\u2019m going to need help editing it, and adding my own content. And once I do that, the only thing, I can\u2019t replace some of the research that I\u2019m going to include. So for those, I have to put the correct references.
\n7:57
\nSo, basically, I can have a book pretty fast and if I put some effort into it, I could probably have it by the end of March if I wanted to.
\n8:03
\nI\u2019ll probably have it by the end of the year.
\n8:06
\nSo, anyways, how much money can this make? I don\u2019t know. It can make a few hundred bucks a month, maybe $50 a month. I don\u2019t know.
\n8:14
\nIt depends on what I do. It depends on marketing.
\n8:16
\nIt depends on, here\u2019s an example.
\n8:18
\nLet\u2019s say, I take this book, it\u2019s a it\u2019s a book about health.
\n8:22
\nAnd if I, if I go to someone where he\u2019s got a platform, for example, a chiropractor and I\u2019m not saying you should do this, but this book is written on saltwater fasting people that go to chiropractors may benefit from saltwater fasting.
\n8:36
\nAmong other things, it\u2019s not a pharmaceutical. It\u2019s a good practice. It\u2019s understood, I mean, people understand what that is, generally.
\n8:44
\nPeople that go to chiropractors would probably go to acupuncturists and things like this, so, they\u2019re not just going to the doctor to take opioids.
\n8:51
\nIf I were to partner with a chiropractor, I would have my 120 page book that\u2019s properly written and copyrighted.
\n8:58
\nAnd I would deliver, I would make a deal with the the Chiropractor\u2019s office.
\n9:03
\nAnd I would possibly deliver 50 copies, or 100 copies, in a display that I would provide, I would pay for.
\n9:10
\nAnd I would put that in the Chiropractors Office. So the books can be sold now.
\n9:13
\nThe deal I might make is something like, Let\u2019s use that book to promote the practice. So my whole thinking is, and I\u2019m probably wrong on this, but I\u2019ve done versions of this over the years. So, sometimes it works, Sometimes, it doesn\u2019t. But I would say, I would ask the chiropractor, can I put this in your office and sell it.
\n9:29
\nYou keep the revenue and then you use it to promote your practice, because people are going to talk about it. It\u2019s an unusual subject, and you have a book on it, and he can hand it to somebody else. So in that book, I can actually customize it for his practice. I can put his name on there, I can like co branded almost.
\n9:45
\nI can even create a bookmark with his practice, has information on there. You can have special promotions in the book. We can put do inserts in a book.
\n9:52
\nIt\u2019s almost like the newspaper that you get special from a Promise. And we don\u2019t get newspapers anymore. But back in the, in the nineties, we got newspapers.
\n9:59
\nSo that\u2019s just an idea of how to promote a book. You don\u2019t need to become famous and, you know, like like Harry Potter and this sort of thing.
\n10:09
\nSo so that\u2019s an idea of how to generate some cash, theirs.
\n10:14
\nI mean, you\u2019d be surprised if you sit down and think about it.
\n10:17
\nThere\u2019s probably a couple of couple of things that you\u2019re pretty good at or know about or that could write about even if you don\u2019t know better right now, you can actually get the information.
\n10:25
\nIn fact, you could probably put together a book over a period of a year by interviewing experts and professionals in an industry and put together something that carves out a niche.
\n10:36
\nOr it can be used to promote something else. And then, your income source would be on the backend to that.
\n10:42
\nSo, your book might facilitate someone else, and drawing in more customers, or clients, and on the backend, you might get something out of it.
\n10:50
\nThe backend, meaning, once you\u2019ve acquired that customer, that customer will buy something from the other person. Not yourself, But later on, there\u2019s part of it out, you know, part out the back. There might be something else you could sell, or there might be a joint venture to work out with that professional, or that partner.
\n11:07
\nSo, um, to create new cash flow without getting a second job, your your mindset is That you want a certain amount of money.
\n11:15
\nI talked to someone the other day and she was saying she was complaining about her job, and she was saying that, um, She, She needed more hours.
\n11:24
\nSo after a few minutes of listening to that, I suggested that.
\n11:27
\nit wasn\u2019t really the hours, because hours, don\u2019t, Hours of your time aren\u2019t, aren\u2019t going to give you money in the bank. You\u2019re working those hours. Sure, But what you really want is the money.
\n11:39
\nRight. And, and, and by saying that, she\u2019s looking for more hours. She limits.
\n11:43
\nShe\u2019s limiting herself, to being open to doing anything that\u2019s legal, of course, to make money.
\n11:49
\nAnd you should get in your mind that, you don\u2019t need to make $15 an hour. You don\u2019t need to make $5 an hour.
\n11:55
\nBut what you might need is $2000 a month. So the question is, What do I do for $2000 a month? Or, If I\u2019m already making $2000 a month, The question is, what can I do to make another $2000 a month, and then here are my conditions. I don\u2019t want to work more.
\n12:10
\nI don\u2019t want to create more liability for myself.
\n12:12
\nI talked to a gentleman yesterday, and he was saying that, um, the first objection he had, and we haven\u2019t even started the conversation really is, Is that you have to bring on more employees, right? And more overhead. Which sure, that would, that would happen if you\u2019re if you\u2019re thinking of it that way, But there are other ways to think of it.
\n12:28
\nSo, and I don\u2019t know what their, there would be for him in his situation yet, but I\u2019m just saying, be aware that when you\u2019re trying to make more money for yourself, you gotta go outside of your old thinking, your old habits, you do have to change some habits.
\n12:41
\nAnd, yeah, you might have to work really hard, I mean, sometimes it requires you to put in full-time hours for a month, I\u2019ve done that before, and then after that, I put in two hours a month, I\u2019m not exaggerating. So that that\u2019s what you wanna look for.
\n12:55
\nSo be open to new habits, and new ways of doing things, and be willing to do a little work upfront. It\u2019s not magic, It\u2019s setting up something new, just because I say it\u2019s gonna be a few hours a week to do it doesn\u2019t mean that\u2019s gonna always be the case. Sometimes you gotta put out fires, you get involved with things.
\n13:14
\nI\u2019ll give an example of there\u2019s a business in my neighborhood.
\n13:17
\nI know that I know that I could go there right now.
\n13:21
\nAnd I could probably work out a deal with this guy and I could bring him more customers. And then I would take a percentage of those of those contracts. So I would provide all the contracts. I may even write them up for him.
\n13:32
\nAnd provided that he can deliver the service. I would do the contracts.
\n13:36
\nI would go market those contracts on his service and then every time I got a customer, I would give him the contract and he would pay me a discount rate on the face value of the contract.
\n13:47
\nSo we\u2019d work that out and then once that works.
\n13:50
\nIf I if my marketing was in place. I could probably do that almost as a hobby and then I would be getting this money.
\n13:56
\nI mean, that sounds way more fun than buying stock, and maybe it\u2019s not as fun as buying Kryptos, but someday you may want to consider that.
\n14:04
\nUm, one other thought, and I don\u2019t know if there\u2019s enough of us on here, that there are any questions.
\n14:08
\nBut just another thought is, imagine if you had several million dollars. What do you do with it?
\n14:13
\nWell, maybe you figured out a way, too, to spend it, right, to invest it.
\n14:18
\nI would just suggest to you that the stock market would be the last place to go. Commodities is probably the last place to go. You might know better than me, but I personally wouldn\u2019t do that. I would look for private equity.
\n14:26
\nI would look for companies in my neighborhood or companies in a market that I that I want to get into.
\n14:31
\nLike, for example, I wouldn\u2019t have a problem buying Disneyworld stock.
\n14:35
\nAlright, But but that\u2019s probably one of the few stocks I would buy. I would more prefer buying a company that\u2019s in my neighborhood and I\u2019ll give an example. Might My daughter wanted to buy and she hasn\u2019t done this, of course.
\n14:46
\nShe\u2019s 18 and she\u2019s just talking But we\u2019d kind of put put together a plan and she wanted to buy or get a get Because it\u2019s not always by But she wanted to get a chick fil a location a franchise so we looked it up. It turns out that for chick fil a, that restaurant, the fast food restaurant, you can get a location for $10000.
\n15:04
\nSo what\u2019s happening is instead of McDonald\u2019s where you pay over one million dollars or $5 million with chick fil a, you would you would get money. You would pay your royalty on the backend with with McDonald\u2019s. It\u2019s on the front end when you buy it so that that qualifies their their partner or their franchisee a little bit.
\n15:21
\nWhen when you have to have so much money with chick fil a, the the restraining factor is going to be your location.
\n15:29
\nIt\u2019s it\u2019s enough to have you know a million dollars But then if you can\u2019t find a location and you want a chick fil a you\u2019re not gonna get a chick fil a franchise.
\n15:36
\nSo what you may want to consider doing and this is why I explain her is in the meantime I said set up a company set up a trading account and buy chick fil a stock either after market or You know through a third party or actually to the broker and own the stock in the company and now that just contradicts what I just said, right?
\n15:55
\nBut not really, because what I\u2019m, what I\u2019m suggesting to her is that or anyone is that you want to be in a position to get some money or have some balance sheet or something, something to work with.
\n16:07
\nYou don\u2019t want to just go to a business seller with nothing, that you\u2019re from nowhere. You\u2019ve never had any experience and say, Hey, I want to buy your business. Can you finance it to me?
\n16:17
\nHe\u2019s not going to talk with you that very easily. So what I was suggesting to her as she puts in $50 a month or something into some stock that is is chick fil a stock or related, maybe even a competitor. And so she develops a balance sheet and maybe the balance sheet is only $2000 in a year.
\n16:33
\nAnd then with that, she has a company now with a balance sheet has only $2000, but her stock is in chick fil a, and then she can go to possibly an existing location and partner with that.
\n16:45
\nThat owner instead of getting her own location, which is a little more difficult. It might be easier to partner with somebody who\u2019s already in the business and now, at $2000 is not going to cut it, So she\u2019s probably going to have to go bring in somebody else some capital from somewhere, And that\u2019s another skill in itself is finding capital.
\n17:02
\nBut, anyways, it\u2019s just an idea, and you work really hard. It\u2019s just like real estate, you work really hard. You make that deal and maybe that deals were $25,000 to you, And that\u2019s good money, for, let\u2019s say, it\u2019s just good money for a month, right? So, you just need 12 deals a year, or 10 deals a year to live really well on real estate.
\n17:18
\nOr you can, you might need one commercial real estate deal to do really well.
\n17:23
\nOK, let\u2019s see, if anyone wants to ask questions. I saw some more people joining us.
\n17:28
\nI think you just have to unmute.
\n17:29
\nDo you want to try that?
\n17:33
\nThrow something at me that I\u2019m not talking about.
\n17:37
\nLike I said, it\u2019s easier to have a discussion because I can be specific, so I\u2019m just speaking off the cuff here.
\n17:48
\nAlright, so I\u2019d give you an example of when, I did, a couple of years ago, it wasn\u2019t much work at all. I basically charged the client $500, so I\u2019m telling you my how I look at things.
\n18:00
\nSo, the work I did was, I provided that there\u2019s these partners with information that they just didn\u2019t have.
\n18:07
\nAnd to them, it was worth $500, So that\u2019s what I charge them. Basically, it actually cost me about $700. And what they needed was, they had spent already like $15,000 to get on TV and the radio to promote.
\n18:20
\nIt was a non-profit tennis type service and, um, I don\u2019t know anything about that, but I do know that you can promote it on TV and the radio and I know how to do that. So, what I did, a show them how to create a press kit, and I provided them with one of my suppliers. And we did a press kit, and they paid for it, and they ordered so many copies.
\n18:39
\nAnd then I showed them, I wrote the cover letter, and I showed them how to contact program managers and get on the air.
\n18:45
\nAnd, and they did that for $700. And now they can do it for almost nothing, because they know how to do it, and they don\u2019t need to spend $15,000 and have someone do that, and not get the results that they really wanted.
\n18:57
\nSo, um, there\u2019s just an example right there.
\n19:00
\nAnd so, this raises the next question, who did the press kit?
\n19:04
\nSo, if you all want to try something out, just for, just to experiment, go to a website, it\u2019s called fiver dot com, and there are about 12 of these, by the way, but I like Fiver, it\u2019s F I V E E R R dot com.
\n19:18
\nIf you don\u2019t know, the name fiver comes from the idea that every little gig, the people do for you. It\u2019s five bucks. Sometimes it\u2019s 15. They do three gigs, is what they call it.
\n19:28
\nSo, I\u2019ve had them do all kinds of things for me. So, anyways, I went to \u2026
\n19:31
\ndot com, and I found a person, 12 people, really, that do press kits, and I picked one.
\n19:37
\nAnd I had them do a press kit. I think it was a woman, I think she\u2019s charged like $80 or so, something like that. And then it costs like $3 for each copy.
\n19:45
\nThese are like brochures and video, like DVDs.
\n19:50
\nAnd you send it out in the mail, which I recommend to send things old school in that case, because you get the attention you want.
\n19:58
\nSo yeah, so fiber dot com. So who\u2019s this person that did this press kit for the person I was working with?
\n20:04
\nIt\u2019s some person, I think, she was in like, India, and for her, $80 was a huge amount of money, and Fiber Ticket\u2019s cut out.
\n20:13
\nBut basically, if if you\u2019re a person with certain skills, you may want to consider going on fiverr dot com and finding out what kind of services are being offered. And if you are familiar with those types of services, I\u2019m talking about, like editing books, things you can do on the computer. You can even produce a commercial.
\n20:28
\nYou can do an opening of a product, a box opening, where you get something in the mail, and you open the box, and you demonstrate what it looks like when you\u2019re opening the box. So, that could be used for a customer who wants to promote its products. So he\u2019ll ship you the product and you have to go open up the box and you record yourself doing that. And you have to wear what he tells you, you know, if you have to dress up or not. And he\u2019ll give you a script and this sort of thing.
\n20:49
\nSo people actually do that, Their services on there that\u2019ll do it for 3, 2, or $300 or more.
\n20:55
\nSo, um, so I\u2019m showing you, there\u2019s an entrepreneur, someone who\u2019s doing what I\u2019m suggesting already on Fiver, who\u2019s helping me be an entrepreneur, to help someone else be an entrepreneur.
\n21:06
\nWe\u2019re all doing it.
\n21:07
\nSo where do you fit in?
\n21:09
\nI suggest to you that you want to fit in somewhere that you like, some do something that you love or you like.
\n21:14
\nI mean, certainly, if you just just want to make more money. I can show you right now, I\u2019m going to take a break, and I\u2019m gonna see if anybody wants to chime in here.
\n21:21
\nDoes anybody want to unmute and ask me anything?
\n21:26
\nI\u2019m going to show, you, might go to my standard show and tell If you want to try this out. Even if you have already, just check it out, I think I\u2019m going to do that, too.
\n21:38
\nHello, John? Yeah, go ahead how I, this is Search.
\n21:41
\nSo I\u2019m Fiver, I use fiber a lot.
\n21:45
\nYeah, and they use it for different purposes, but they\u2019ve never actually written anything and what do you think in terms of hiring a ghostwriter like, you know, that would allow me to combine my ideas into something reasonable. Yeah. Absolutely. You have an outline, OK. That\u2019s usually what you\u2019d start with.
\n22:05
\nYou can even grab content from other subjects producers on the internet, just to give your person, whoever is going to do it for you, an idea of what you want to talk about.
\n22:14
\nAnd give them a lead into sources, and then it\u2019s a matter of finding people, and I can help you do that, too. Or you can look on the Internet. I don\u2019t think Fiber has the guy who\u2019s gonna write the book.
\n22:23
\nUm, Because, I mean, don\u2019t edit the book. I don\u2019t think, I mean, you can look.
\n22:28
\nBut, yeah. And you should do that on the side, I mean, that\u2019s kinda, it\u2019ll start out. It\u2019s like a hobby, and maybe you start may start making some cash flow from it, and if you do it right, it might be used to promote something.
\n22:39
\nIt\u2019s, it sounds so easy. How do you find the right niche, the right idea?
\n22:45
\nWhat to write about, Well, this lady I talked to yesterday. I mean, the subject didn\u2019t appeal to me, but she told me her life story. She had a really interesting scenario. A little unusual thing is kind of funny.
\n22:56
\nBut it\u2019s actually not in her life. And, I thought, wow, that would be a heck of a novel, or a biography, that would probably take 80 pages, 80 pages.
\n23:06
\nAnd yeah, you can literally put that in Barnes Noble.
\n23:08
\nI don\u2019t know if anybody would buy it, but you could promote it. But even even before then, here\u2019s what I would suggest.
\n23:14
\nOnce you pick a topic that might be popular, how do you know if it\u2019s popular? Go look for it. So, I would go look for a book that\u2019s about someone\u2019s crazy life.
\n23:23
\nYou know, and see if there\u2019s something out there like that and see how that\u2019s being marketed. Like um.
\n23:29
\nYeah, I mean, you can just try it for yourself.
\n23:32
\nIf you if you have an idea for a product.
\n23:34
\nFirst go shop for it and see what\u2019s out there like for example, here\u2019s here\u2019s another way to do things. Now, here look right here.
\n23:42
\nThere is um, I just got this the other day. You guys can see this my wife got it.
\n23:47
\nSealer, yeah, Kookaburra, right.
\n23:50
\nAnd it\u2019s got a piece, is a PC GS rating of MS 69, which is a high quality coyne.
\n23:56
\nIt\u2019s issued by the government, I believe.
\n23:59
\nAustralia. Yeah, Australia.
\n24:01
\nSo, um, there\u2019s a person who must have bought these at a certain price and now he\u2019s selling when he\u2019s probably making a little bit of a, you know, commission or whatever.
\n24:09
\nSo, but there\u2019s a lot of people doing that. So, why did, why did she buy here?
\n24:12
\nWell, I think she bought this one because she also does kinda fun. Everything she does. My wife does is kind of a hobby. So she\u2019s unlisted.
\n24:21
\nShe\u2019s on e-bay, and she buys and sells things. And sometimes she makes money, but I think she always breaks even.
\n24:28
\nI gave her some products to sell and she doesn\u2019t.
\n24:31
\nBut she could.
\n24:33
\nI can tell you about that real quick if you want to.
\n24:35
\nBut yeah, I mean, you just go look for the product and see if it\u2019s popular like the scrapbook idea and then see if you can cater to that market.
\n24:44
\nOn e-bay, I know people that will buy in bulk from somewhere else supplier and then ship it.
\n24:49
\nAnd maybe there\u2019s a niche out there that no one shipping a product, no one\u2019s selling this type of product.
\n24:54
\nAnd you know that once you do it, maybe you might succeed and have no competition for about a year, and then someone\u2019s going to start competing with you. So just be ready for that, which is probably a good thing.
\n25:03
\nSo keep those things in mind. That\u2019s what happened to me with a laptop parts of about seven years where I started assemble them, I couldn\u2019t fix it, so I just completely, I started selling now and it was a good business. I was able to make about the 18 hundreds of dollars every month, But then a lot of people. simply. Yeah, the price goes down, right? Yes, I build. Very strong e-bay page, over 500 positive feedback. And yeah, exactly.
\n25:37
\nJust just for those folks.
\n25:38
\nAnd the hard part is, let\u2019s say you do, let\u2019s say you do a job where you have to show up at a site, and you have to do stuff. like physical work.
\n25:45
\nHow do you, how do you scale that up?
\n25:47
\nYou know, like a person who\u2019s doing electrical engineering or electrical work for homes, you gotta, you gotta show up. And then, how do you, if you scale up, then you\u2019ve got to really bring in more people to do the work. And they\u2019ve got to have licensing and all this.
\n26:00
\nSo there\u2019s, there\u2019s ways of doing it. So, let\u2019s say I can just, here\u2019s a crazy example.
\n26:05
\nLet\u2019s say I\u2019m a plumber.
\n26:07
\nI\u2019m making so much money, I\u2019m good at marketing, I\u2019m on the Internet.
\n26:10
\nI\u2019m with like, what do you call it? that Groupon service, right?
\n26:14
\nWe\u2019re basically, I have to work for free to promote myself as to how that works.
\n26:18
\nBut anyways, I would use Groupon for awhile to promote myself, but what I would more likely look at doing because I\u2019m, I don\u2019t know that I would want to go find people and hire them and train them and do that.
\n26:29
\nBut what I would like to do, I would consider finding other competitors who are wanting to sell, and I would acquire their equipment, their customer list, know, all all their trade secrets.
\n26:43
\nAnd by that business, and then all of a sudden, I\u2019ve got another aspect of what I\u2019m doing, and I can scale up that way, because someone\u2019s already doing it. I don\u2019t have to re-invent the wheel.
\n26:53
\nThat\u2019s just one example, it may not work for everybody.
\n26:55
\nBut no, that\u2019s, that\u2019s one thing to consider.
\n26:58
\nAnother thing to consider is this: Like I talked to a gentleman, he was working at a job, he wanted to do something more to make more money. And so, I was looking at what he was proficient at, and he said he liked it.
\n27:10
\nAnd he was a person who would calibrate gages.
\n27:15
\nSo he would go into a factory site, and he would go and test all the gages.
\n27:21
\nSo, I asked him if he had a list of all the manufacturers, for all those gages.
\n27:27
\nThe find out the supply chain, of how those gages got to be installed on that site, that he was inspecting, and then, I said, Why don\u2019t you look and see if you could actually be the supplier of those gages? If you could actually be the ones selling it?
\n27:42
\nSome way?
\n27:42
\nLike, as an affiliate or partner, or even buy a piece of the company and that\u2019s where you get the needs for cash, But, I mean, I\u2019m just saying, if you don\u2019t have the cash, sales is the way that, that makes the most money.
\n27:53
\nPeople talk about professions like attorneys and doctors, If they make a lot of money, but it\u2019s professional income, what makes the most money, which without a limit, is sales?
\n28:03
\nSo if you can find something in sales, which we have so many tools right now, online, we can do that. It\u2019s so easy right now to do that.
\n28:10
\nWhat about business? Product? So, let\u2019s say my IDs to build it up in certain way to have leads coming through.
\n28:19
\nAs well as have network of contractors who let\u2019s say, you know what I\u2019m doing. And then peach that, you know, business idea and kinda. Yeah, OK. So, someone else. Yes, OK, great question.
\n28:32
\nSo if you already have an area of expertise and you want to scale up, so what you would do is become very proficient at generating leads, and to a point where you won\u2019t be able to handle that. So What you want to do is make deals with other competitors and say, Look, I\u2019ve got these leads here, and I need your help, and Yeah, you can work out a deal. Like that.
\n28:50
\nSo your lead generation is just a function of, at some point, you\u2019re gonna put money into it.
\n28:55
\nIt\u2019s going to produce so much money, and hopefully it\u2019s going to be a net cash flow And then you don\u2019t do the work. But because you understand the business, you, can market that service, and then let other people do it.
\n29:07
\nAnd you have no liability, right, that might be a way to look at it.
\n29:12
\nYeah, that\u2019s my idea at this point, because, you know, I\u2019ve been in business for two years and started from zero, pretty much had to learn everything.
\n29:21
\nEvery aspect there.
\n29:22
\nThere\u2019s, um, something you may wanna I wanna look at into, into is the UPS store. Some of them have three-d. printing services. Have you all seen this? Anyone?
\n29:32
\nProbably not, not three-d., but the wrangler predicts. Or you can print paper and said, yeah, exactly, so you could ask UPS Store for a thing. Or you can bring it a file or an object, it\u2019ll scan it and reproduce it for you. So, if you had something that was broken you wonder make a new one.
\n29:48
\nThey could do it or you can get an image off the Internet and UPS will do it with the same copyright restrictions. Right?
\n29:56
\nSo, imagine if you had a three-d. printer, which is not hard to get, and you, you had the Filament, which you would just ask your supply, your operating costs. And you\u2019re out of your garage at a nice three-d.
\n30:06
\nprinter, and you fabricated things like stroller or wheels, baby gear, even toy\u2019s parts, you can probably even fabricate bolts and nuts that are high density polyethylene. That would serve the same purpose as a metal *****.
\n30:25
\nAnd you could, you could provide tools for people and replacement parts and it would take awhile to build that up probably \u2019cause people are in that, they\u2019re not used to doing things like that.
\n30:34
\nBut you you would have to build up your repertoire of or your library, let\u2019s say, of all your images and you could have a three-d.
\n30:41
\nprinting business out of your garage, and it\u2019s new, you wouldn\u2019t find too much competition for that.
\n30:47
\nAnd that that\u2019s a that\u2019s a service where you could, you could have a niche market, several niches.
\n30:53
\nOh, yeah, that\u2019s true! Yeah.
\n30:55
\nI think so, something to consider, of course.
\n30:58
\nRight? I mean, you could you could even build stuff you could build, like even if your three-d.
\n31:01
\nprinter only made small things, you could actually make something that can be assembled like a shoe rack or something.
\n31:08
\nI\u2019m, you know, just throwing things out there, or bike parts, you know, anyway, so. So, it\u2019s unlimited, with this.
\n31:14
\nThese new technologies, like drones, There\u2019s, I saw somebody that lets his drones be used on construction sites to do surveys.
\n31:24
\nSo, that was just a niche market, that\u2019s someone\u2019s idea, You know, filling that niche, and it\u2019s actually saves them lots of money, so he could charge, You probably charge a thousand dollars. It probably costs a few thousand dollars to do.
\n31:35
\nWhat kind of surveying is being done without that drone.
\n31:38
\nSo, there\u2019s use for it. I had another idea.
\n31:41
\nNow, the reason why I explain this idea, I\u2019m never going to do this idea that I think, and I\u2019ve shared it with a couple of people.
\n31:46
\nI\u2019m not sure that they\u2019ve ever done this, follow through with it, but I want to share this with you, because it might help you in thinking of how it might be done another way or with other products.
\n31:56
\nSo, if I went to people that had drones, um, Com.
\n32:03
\nYeah, drones of a certain kind. that are just, they\u2019re playing with them and after a while, they don\u2019t, they don\u2019t play with them very much anymore.
\n32:11
\nThey\u2019re not being used very much or whatever and I make and I set up a membership website and the people that have drones could log it to my site. Let\u2019s say for free. Just start out.
\n32:21
\nThey log into my site and they say, Hey, like my drone, I don\u2019t use that drone While I\u2019m at work.
\n32:28
\nSo, from eight o\u2019clock till five o\u2019clock, it\u2019s just not, it\u2019s just sitting in my garage or whatever.
\n32:34
\nSo, if that person\u2019s decides, he\u2019s going to let me use his drone.
\n32:39
\nThen, here\u2019s the contract.
\n32:41
\nI can use his drone from eight o\u2019clock in the morning until five o\u2019clock, and he\u2019s going to make his drone available so that all I have to do is login to the website and get control of his drone with software.
\n32:53
\nNow, I don\u2019t know if the software exists yet for this, maybe, but, maybe I can do it from my phone or any application, and I can access his drone, and I can do something with it.
\n33:04
\nThen, I pay so much money to use his drone, and, of course, I get money. He gets money. So he\u2019s leasing out his drone while he\u2019s not using it.
\n33:12
\nWhatever I\u2019m going to do with it, let\u2019s say, I\u2019m, here\u2019s a stupid example of how it might be used.
\n33:18
\nLet\u2019s say I\u2019m gonna come to Orlando where I live, and I\u2019m from Germany, and I want to, I want to buy some real estate, and I just wanna get a feel for what? you know, what\u2019s going on here. So, I\u2019m not going to travel here first. To do that, I want to have an idea. So, I\u2019m gonna hire a guy with a drone or two guys, that have drones and I\u2019m gonna fly around neighborhoods.
\n33:38
\nI\u2019m just gonna look around and see what\u2019s, what\u2019s around. Or, I\u2019m gonna go look at a building that I might want to buy for myself. I\u2019m not going to take pictures. I\u2019m gonna, actually, I\u2019m not going to take someone else\u2019s pictures.
\n33:46
\nI\u2019m going to take this drone and I\u2019m gonna go look at, uh, hotel. I\u2019m going to buy. Right?
\n33:51
\nSo, there are plenty applications that I can use for long distance things and I can lease out my drones but I don\u2019t need the drone.
\n33:58
\nI can just have a membership where, at some point, maybe, I\u2019m going to have the person who becomes a free member. He\u2019s gonna pay me to use my service, because my service actually is marketing his drone while he\u2019s not using it.
\n34:11
\nAnd, then, what I\u2019ll do after that is on market a market to somebody who wants that drone. So, I\u2019ll be the broker, the middleman. And I just provide the medium, right, so I\u2019m getting paid by the person who wants to use the drone. That guy gets paid. I get paid, and then the guy who has the drone is going to pay me also.
\n34:28
\nSo, there\u2019s a cut. I get a cut of everything.
\n34:31
\nThat\u2019s just for drones.
\n34:34
\nAnd another lady, I was talking to, a few months ago, she was an artist and she\u2019d like real estate. She already had some real estate or, she was looking for some, I think it was.
\n34:42
\nAnd her problem, her dilemma was that she wanted to move and she wanted a house or a place where she could have a room where she could do art like on an easel or have space, or something like that.
\n34:52
\nSo, after we got to talking for awhile, I thought, well, you know, it would work.
\n34:56
\nIt would solve both situations if she were to get into a commercial lease, which there\u2019s really nothing wrong with the commercial lease.
\n35:02
\nJust do it the right way, but get into a commercial lease where she has a studio and her space to do her art.
\n35:10
\nBut here\u2019s the problem, it doesn\u2019t solve her living situation.
\n35:13
\nAnd, now, she\u2019s just got more expenses, right?
\n35:16
\nThey said, Why don\u2019t you lease the space and then sublet it or have customers come in and both learn art, and use your space to teach others and have art classes themselves.
\n35:27
\nAnd so you just have to parse out the space enough so she could turn that liability that costs into a business and make money and just do the same thing she likes to do, and she\u2019s just going to be there, you know, and, yeah, there\u2019s some management involved and things like that, but she\u2019s going to be there anyways.
\n35:42
\nAnd so, that would be an idea of how to offset a liability, and still make money, and not be the owner of the real estate, and still make money from real estate, and an activity that you like, Know, it kinda solves a lot of problems. And then, now, you\u2019ve got some cash flow from a thing you\u2019d like to do. And that makes it easier to go get the house you want, it.
\n36:01
\nJonathan, your opinion. How is it easy nowadays to feature skincare and why?
\n36:08
\nSo, when we, you know, my sister actually developed a skin care line, and she\u2019s, she\u2019s been an institution for over 25 years, so she works with the product, should try many different things with different formulas. So now, she has few very interesting pieces, and I told you, it seemed possible. You need huge amount of money, computation is, yeah, this, you\u2019ve gotta get approved two, but the FDA or something like that.
\n36:34
\nI mean, it\u2019s mmm hmm. Yeah. I think she, She manufacturers in Canada And it\u2019s already approved.
\n36:40
\nSo they have, yeah. There are ways to distribute it without going through the regulations.
\n36:47
\nBy the way, the reason why it\u2019s easier, because I can, I, can have someone for a few thousand dollars or less, make, my brand label, my labeling, my packaging.
\n36:55
\nI can, I can hook up that contract in like one afternoon, with probably 12 phone calls.
\n37:00
\nI can, I can find my supplier for all my packaging and I\u2019ve done this before. So I have all my packaging on my brand, my labels.
\n37:06
\nI know what my costs are going to be, and now my distribution and marketing, I can actually drop ship it, so I can actually, I can, So, I gotta get my packaging, I\u2019ve gotta get the product in it, and then, I\u2019ve gotta get it in a position where I can place an order and have it shipped. I don\u2019t want to put it in my garage.
\n37:25
\nSo, it\u2019s easier today to do that than it was 10 or 15 or 20 years ago.
\n37:29
\nIt\u2019s just getting easier because we have computers.
\n37:31
\nAnd because the software and the suppliers already understand this, and it\u2019s well developed, that\u2019s why it\u2019s easier.
\n37:40
\nWhat about in terms of marketing?
\n37:43
\nSame thing, like, knock on the door and say, Yeah, there\u2019s a million ways to market it. I mean, you can co brand, You can Joint venture you can like, I suggested What? The book and the chiropractor you could do that. You could go to spas.
\n37:57
\nAll right, an Esthetician would definitely be perfect with a spar.
\n38:00
\nThere\u2019s there\u2019s too many places that do nails, you know, cut your nails and wherever they call it.
\n38:06
\nWhat do they call out the nail salon or something? Yeah, there\u2019s too many of those places.
\n38:10
\nSo that would be I mean, I would I would go in with somebody who\u2019s got retail space and I will not have retail space. And I will see you guys getting products on the shelf, you can see this right now. You see Paul Mitchell, right?
\n38:22
\nThe product I mean these guys got, this company has got products for everything at the Barbershop Most Barbershops, Paul Mitchell, products on the shelf.
\n38:31
\nI mean, you can see it every day, you see what people are doing, just ask yourself, How is that person doing it? How\u2019s that company doing it?
\n38:37
\nYou could do that.
\n38:39
\nYou can get your product on the shelf. Space is so tied with the you know, we have so much product so, you know. It\u2019s yeah, the market is flooded, so What is your niche is going to be liquid idea, OK?
\n38:51
\nIs the market not flooded with stupid attorneys too many of them, right?
\n38:56
\nWe don\u2019t know until we actually face them. Exactly. What do you mean? I was showing 77 today.
\n39:02
\nand on the web on the corner of the website were attorneys after attorneys trying to sell you stuff and you know, so so my?
\n39:09
\nMarket, I guess is in the law area.
\n39:11
\nLegal Document.
\n39:13
\nI mean, if I set up a company who isn\u2019t doing that, I mean, there are many out there, some people do it for free. Some people do it, Well, there\u2019s, you know, there\u2019s cost on the back end, but some people do it for $100.
\n39:24
\nWhy would someone pay me $500 or even one thousand dollars to set it up because of the niche I\u2019m in?
\n39:30
\nBecause what I\u2019m, what I\u2019m helping people with their, they\u2019re solving a specific situation.
\n39:36
\nI\u2019ve had some people call me and want to do a certain thing, and I\u2019ll say, you know, it\u2019s just as well to go to, and I\u2019ll send them to accompany It, just have those guys do it. It is cheaper and don\u2019t get everything you want, you know?
\n39:45
\nI mean, unless you really want to spend more money with me, because you\u2019re not gonna get anything special because of what you want, So, there is a niche market, just like with exercise equipment.
\n39:56
\nSo, the niche wouldn\u2019t be the keyword, it\u2019s a niche market, and that is everything, It\u2019s, you\u2019re not going to sell to everybody, some people are gonna hate your product, who cares?
\n40:06
\nMove on to somebody else.
\n40:08
\nSo, a joint venture with somebody usually involves the other party is going to benefit more. He\u2019s going to make more money. because he\u2019s working with you. So, you\u2019re going to bring something to the table.
\n40:18
\nMaybe it\u2019s something a new product, or it\u2019s some access that he doesn\u2019t have, you know, in the joint venture, and that makes the partnership work and then everybody makes more money.
\n40:31
\nMmm hmm.
\n40:32
\nWe got it, Thanks.
\n40:35
\nI was gonna mention Grace, I appreciate you saying that because you\u2019re talking about, you know, Disney World, it\u2019s, it\u2019s probably worse than Pedophilia.
\n40:41
\nIt\u2019s, it\u2019s more like trafficking human trafficking and so, like I mentioned before, I don\u2019t own Disney Stock. I would not by Disney Stock right yet.
\n40:49
\nBut once we get past all this and clean up the garbage, And I\u2019m optimistic. I think that it\u2019s going to be discovered. I think I think they\u2019re stocks going to tank. I think the evil doers are going to be removed. Maybe that\u2019s 10 years from, now, I don\u2019t know, but I just think it\u2019s a good company to buy. just because, I mean, I live here and I go to the parks and I see what they\u2019re doing. It\u2019s just a machine, A money making machine.
\n41:09
\nI haven\u2019t read the balance sheet. I don\u2019t even know what the stock looks like.
\n41:12
\nBut I would probably buy the company. I think it\u2019s going to be around for a long time. I think people are addicted to entertainment, for, you know, for no other reason I would do, I would do it for that.
\n41:22
\nLikewise, I would also by grocery stores or grocery store chains. I like some grocery stores like here, Publix looks pretty stable.
\n41:30
\nSo anyways. Yeah.
\n41:33
\nI know, I just didn\u2019t want to mention that, but I would agree with you. I think that\u2019s going on.
\n41:41
\nSome of the things, I, when I get involved in something, like, I had a partner, comment one time, and we were already making money doing something, and he called me and said, Look, we got this. Um, we had done, we had set up a phone room.
\n41:51
\nI was like, Telemarketing of some kind, and he said, Hey, we got this other.
\n41:56
\nNow that we have the facility, we could bring in this other service.
\n41:59
\nAnd what he was talking about was promoting. It\u2019s a non-profit or you call people for donations.
\n42:06
\nAnd let me check real quick, gotta have an echo. And I said, OK. Well, that sounds pretty good. And I said, Well, how much money can we make? And he was telling me.
\n42:18
\nI\u2019ve got an echo, I\u2019m gonna, I\u2019m gonna cut that up. Hang on a second.
\n42:23
\nOK?
\n42:31
\nAll right. So maybe that\u2019ll work, OK.
\n42:35
\nWhat I was saying is so he wanted me to get involved with him and he didn\u2019t even need me. I didn\u2019t even know why I think I was being used as a scapegoat.
\n42:42
\nThere\u2019s some sort of I don\u2019t know tool.
\n42:46
\nAnd he was telling me, Yeah, we can We can solicit donations legally and we can collect all this money. I said, Well, that\u2019s fine, but it\u2019s for a non-profit. How much can you make doing that? And he said, Oh, like 90%?
\n42:57
\nAnd I said, OK, so I\u2019m going to solicit someone who thinks he\u2019s donating $100 to a charity and I\u2019m the one my company, my organization is going to keep $90 of his hundred, and he thinks: The 100 is going there, and I might get a few bucks.
\n43:12
\nBecause, yeah, but it doesn\u2019t matter. And I said, yeah. It does matter. That\u2019s not how I want to make money.
\n43:17
\nSo sometimes you gotta look at, you know, what you want to support, because when you buy something, you support it.
\n43:26
\nYeah, I think I, I think I unmuted you search.
\n43:30
\nNo, I\u2019m still here, OK.
\n43:31
\nBut yeah, so anyways, yeah, there\u2019s some ideas there. You gotta do some brainstorming.
\n43:37
\nmm, ideas, are always around.
\n43:40
\nThe main thing is to know act on those ideas and have a plan because you know I Try a few things.
\n43:49
\nAnd now I see that actually without the plan, without the actual structure and, you know, forecast it will not be possible in the plan, does help. Most of the things I\u2019ve done over the years were up here, I never wrote it out until I did it and then I wrote it out now. I don\u2019t think my chances of success are better. And I\u2019m not some genius, that\u2019s just how I do things. And I think if you talk to, a lot of entrepreneurs, you\u2019ll find out that a lot of them do not have a written plan. When they start out, it develops, and now I can go back and write plans to make myself look like a genius Because I already did it. But I had to get through 10 or 20 mistakes before I actually succeeded.
\n44:25
\nSo you\u2019re gonna run into that, don\u2019t give up, because you want to get away from the hourly job. And, yeah, it\u2019s going to be a pain.
\n44:30
\nYou\u2019ll work 16 hours sometimes, but not for long, it\u2019ll, it\u2019ll, it\u2019ll play out.
\n44:37
\nLet me end this session here, because I want to I want to keep this in segments.
\n44:40
\nAnd what I\u2019m going to do, if you don\u2019t mind, I know it\u2019s inconvenient.
\n44:43
\nIf you all want to rejoin again, in a few minutes, there\u2019s going to be more people joining us, and they have other material we\u2019re going to cover. So I\u2019m going to cut this off now.
\n44:53
\nThen I\u2019m going to send out the new link for the next segment.
\n44:57
\nI appreciate that. Yeah, of course, John, Thanks, someone already. Awesome.<\/p>\n <\/div>\r\n <\/div>\r\n\r\n \r\n<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t